The big winners and losers in the 2022 Election can be seen in our online interactive ADS 2022 Election Map.
The five big players in 2022 were the traditional majors: the ALP and the Coalition, but also the minor parties, like the Greens, the Teals and the Others (including One Nation and the UAP).
The influence of the minor parties in 2022 was wielded not so much through their preferences, but through the sheer size of their primary votes, as the support base for the major parties shrunk, with the ALP going backwards in some of its once-safest seats in Victoria to One Nation, the UAP and the Teals and the Liberal Party copping an absolute hiding in its wealthiest seats to Independents and in its former stronghold of Western Australia.
Teal campaigns run by the Climate 200 group wiped out the Green primary vote when they both ran in safe Liberal like Kooyong, but where there was no Teal candidate, as we saw in three Brisbane River seats won by the Greens, the Liberal primary vote losses switched directly to the Greens.
The primary vote for the Others group exceeded 20 percent after ten percent plus swings to the minor parties in normally-solid Labor seats across Victoria, NSW and Tasmania.
While the Liberal Party has a problem in its safest seats with the higher-income Teals, the ALP has a problem in its safest, lower-income seats, with right wing minor parties.
The interactive Esri map also shows an innovative cube layer for two of the key demographic drivers for the Teal vote: Female Professionals and Top Quartile income earners, so you can see how these two variables interact.
See story in The Australian Financial Review