Category Archives: Education

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Marketing Strategies for Schools - Looking beyond covid, spatially, Education Geographics for School Management & Marketing Strategies for education institutions in Australia.

Looking Beyond Covid – Spatially

Category:Education Tags : 

Australia is predicted to lose a million persons in the next few years, when compared to pre-Covid estimates.

These losses are likely to be highest in suburbs near universities which had previously enjoyed strong population growth, due to recent large intakes of foreign students and very high levels of net overseas migration (NOM).

Education Geographics has been working closely with Australian Development Strategies and Health Geographics to map future spatial population impacts of Covid. The work has been mentored by distinguished Australian economist Saul Eslake.

An Esri map provided through this link shows our projected Covid impact by SA2 on pre-Covid population estimates.


Marketing Strategies for Schools - Looking beyond covid, spatially, Education Geographics for School Management & Marketing Strategies for education institutions in Australia.

More detailed maps of target areas and numbers will be provided on request to clients of EGS, ADS and HGS.

Unfortunately, we cannot accept new school entrants in Term 1, 2021, but we have limited spaces available for new schools in Term 2.

If your school is ready to plan for your post-Covid future, complete the form below and book an interactive experience with our new 2021 Covid-ready App.

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    What’s The Impact Of Covid On Education?

    🎙 Steve Austin interviews John Black, Founder of Education Geographics.
    John discusses with Steve the role of aspirational parents and a stronger labour market in driving the long-term growth of Non-Government schools.
    The discussion covers the medium-term impact on Non-Government school enrolments of the Covid lockdowns and the Government Stimulus.
    Also covered is the long-term impact of a drop in Australia’s population, compared to pre-Covid projections, and the areas which have been the most impacted during the pandemic lockdowns and for the 20 years after it.



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    Allan Shaw, School Whisperer, Farewell to the best job in the world

    Allan Shaw, School Whisperer – Farewell to the best job in the world


    Leading a school is the best job in the world, bringing together professional staff and parents to build a community around children and young people.

    But occasionally you have some of the worst days imaginable. It is difficult to be physically confronted by a student who you know has hurt one of their own parents recently or to gather a group of students to explain that one of their peers has taken their own life.

    The challenges I have faced in schools have helped form who I am. The people I have met and worked with have enriched my life. In return, I have influenced the lives of thousands of children and young people (hopefully, positively) across a school leadership career of more than 20 years.

    My career in school education started in 1979 with a posting to a secondary technical school in the far northern suburbs of Melbourne as an art teacher. I still have vivid recollections of my very first lesson.

    More than four decades later, my career as a school principal has concluded. I worked as teacher and school leader across three states and territories and across all three sectors of school education: government, Catholic and independent schools. Each school has its own culture and context. Each has allowed, encouraged or insisted I learn and adapt.

    Working in schools is intellectually, emotionally, and socially demanding. It is also incredibly rewarding to meet adults who I first knew as children or teenagers. Even the naughtiest have turned into decent people. Many have gone on to make significant contributions to their communities, in ways that I could not imagine at the time I knew them in school. In that sense, the rewards of teaching are palpable. I take no credit for the successes of these students but I have had the privilege of a small influence on their growth and development.

    The needs of students have become much more complex over the last 15 years. As young people enter a volatile, uncertain, complex and ambiguous world, they need additional skills. The development of strong literacy and numeracy skills, and a solid knowledge base must be complemented by the development of creativity, critical thinking, collaboration and communication skills, an ethical character and the capacity to make positive contributions.

    We must acknowledge the important role the adults in schools play in the development of the young. We must invest in developing the capacity of these people, to invest in our young people. The teacher in the room with your child is second only to you, their parents, in their influence on your children.

    I wish I was 20 years younger and able to be more involved in these exciting challenges in schools. I am not, and thus I hand over to a new generation.

    Allan Shaw is the recently retired principal of The Knox School.

    Story printed in The Age – September 16, 2021

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    COVID-19 and the Impact of the jobs market on Non-Government school enrolments for 2021

    COVID-19 and the Impact of the jobs market on Non-Government school enrolments for 2021

    Category:Education Tags : 

    Dear Colleagues,  due to the changing environment and our response to COVID-19, I will be posting a series of updates on the current research being undertaken by Education Geographics, which may assist Australian Non-Government schools with their 2021 planning. You are welcome to distribute these updates to your school boards and risk assessment committees and your feedback would be appreciated.

    At Education Geographics and Australian Development Strategies, we’ve been modelling Non-Government schools and their interaction with the Labour market since 2004.

    We’ve noticed that the growth or decline in the number of jobs in a school catchment in the second half of the year tends to drive enrolments up or down in the following year (as you can see in the national chart on Australian Participation rates and Non-Government Market Share from 1998 to 2019).


    Continue Reading:

    COVID-19 and the Impact of the jobs market on Non-Government school enrolments for 2021


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    GIS in the Classroom


    A Conversation with Ali Pressel & Kyle Tredinnick

    In October 2019, Teacher Advisory Council members Ali Pressel and Kyle Tredinnick hosted a breakout session titled “StoryMaps: Building a GeoHabit” at National Geographic’s Education SummitArcGIS StoryMaps is a system that allows users to tell digital stories with text, interactive maps, imagery, and more. The two high school teachers value this skillset and geographic information systems (GIS) in the classroom as they prepare students to see the world beyond maps.

    In honor of GIS Day, a celebration of the technology in the field, Ali and Kyle sat down with the National Geographic Society’s Education staff to talk about their journey with geography.

    Ali and Kyle didn’t intend to teach GIS, but it quickly became the main focus.


    Continue Reading:


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    Raise the Scarlet Standard High by Glyn Davis - Vice-Chancellor, the University of Melbourne


    Category:Education Tags : 

    29 August 2018

    AFR Higher Education Conference

    “Raise the Scarlet Standard High”
    by Glyn Davis – Vice-Chancellor, the University of Melbourne

    Raise the Scarlet Standard High - Glyn Davis - Vice-Chancellor, the University of Melbourne

    Thank you Shadow Minister.

    My thanks to everyone for this nomination and award, and for those generous tributes. To be valued by peers is the most important recognition possible, and I am deeply grateful.

    In the spirit of a lifetime award, and given a brief to provide light entertainment before an important address by Shadow Education Minister Tanya Plibersek, I have been asked to reflect on being a vice-chancellor. After three years in the role at Griffith University, and nearly 14 at Melbourne, it is a pleasure to offer a few homilies.

    All this said, every vice-chancellor’s experience is different. Circumstances change, the possible one day becomes unimaginable the next. Context is everything.

    And no one listens to advice anyway, so if I offer five observations drawn from my time as a Vice-Chancellor, it is in the certain knowledge they will be no use to you whatsoever.

    To read the rest of this article please CLICK HERE.

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    John Black with Jack Dangermond - Esri User Conference 2018



    Jeanine and I are soaking up the latest GIS, Stats, AR developments at the Esri User Conference in San Diego with 18,000 other participants.

    EGS are development partners with Esri in Australia.

    We had a short meeting today with Jack D, the international President of Esri who is keenly interested in teaching kids about GIS.  Jack is the founder and owner of Esri.

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    Category:Education Tags : 

    Here is a summary of slides presented in late 2017 to Principals, Vice Principals, Business Managers and Marketers.

    Data is sourced from the five yearly Census results, the annual ABS school census, My School, ABS Labour Market releases, Digital Finance Analytics and Education Geographics Research.

    These slides show

    • The characteristics of suburbs where each sector has been gaining or losing enrolments and market share (not always the same thing).
    • The national impact of the GFC on longer term enrolment trends for each sector.
    • The state wide impact of the decline in manufacturing and mining jobs for each Education sector.
    • Longer and shorter term impact on Independent school enrolments across increasing school fee ranges.
    • Maps at SA4 Labour Force Region level showing spatial impact of the labour market changes since the GFC.
    • The longer term impact of Digital Disruption on working family jobs for Tradies and Clerks, the jobs which pay school fees for one in four Independent school students.
    • The impact of longer term trends in tertiary education and marriages for Gen X Catholic mothers.
    • What could happen to young highly geared Independent school families when interest rates start to rise.
    • Recurrent themes of change for the three sectors.
    • How Non-Government schools can take charge of Big Data and think spatially and demographically to minimise risk and maximise opportunities.


    Click on link to view: Stats Round Up.pdf


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    Category:Education Tags : 

    Only about 45 per cent of year 12 students from Government schools in 2015 said they had a Bachelor degree as their main post-school destination, but the equivalent figure from non-Government year 12 completers was about 63 per cent.

    Our company Education Geographics profiles non-Government schools and we currently have about ten per cent of the Australian Independent student market. And what happens in our market affects yours. From our national research and our individual school profiles we are picking up significant changes to the profile of students at all three sectors which can be traced back to long run cultural changes and to the impact of digital disruption to the jobs and incomes of Non-Government school parents.

    Read More of this Article …  >Click Here


    Click to view the full Go8 News Magazine.

    The story has been run with the permission of the Go8 News.


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    Comparison-Map-EDUCATION SECTOR CHANGES 2008-2015

    The Australian economy has been hit by a series of economic upheavals and mixed economic responses from Governments since the GFC of 2008.

    These factors have totally transformed the nature of the Australian Education Market as shown by the interractive ESRI Australia maps which can be seen by clicking on the above picture.

    The maps are based on school SA4 campus location and enrolment data collected from the Australian Curriculum Assessment and Reporting Authority, via the My School website. The reader should note some schools on the edges of an SA4 will draw in students from adjoining SA4 labour force regions.

    The maps show Independent market share for 2008 in the map on the left, Independent market share for 2015 in the centre map and Independent market share changes between 2008 and 2015 in the map at right. All three maps can be zoomed and moved in unison via the left hand map, enabling the reader to make easy comparisons for identical regions.

    The reader can see that the regions with the highest Independent market share in 2008 (typically wealthier, inner urban areas) have been the areas where the sector has lost most market share between 2008 and 2015. This loss of market share has gone overwhelmingly to the state school sector, via high SES or semi-independent State schools. In the lower income, outer urban areas, the trend has been in the reverse direction, with the state school sector losing students to low fee Independent schools.