Your anonymised school enrolment data is exhaustively analysed by our EGS teams of professional statisticians, demographic profilers, and spatial analysts to help you to answer critical strategic questions.
Who are our parents? What can their own background and profile tell us about what they want from our school? How do we talk to them on social media? Can they afford our fees? Where can we find more of them? How can we transport them to our school?
ELABORATE is the name given to both the database and the analytical techniques developed by Australian Development Strategies Pty Ltd (ADS) principals during 50 years of experience in using demographic analysis, profiling and mapping to solve practical problems.
ADS Pty Ltd is the parent company of and data provider to Education Geographics and Health Geographics.
Health Geographics was established by ADS to link the health component of the Elaborate database with an online dashboard and Esri maps, to develop a new business focussing on health and welfare services, our fastest growing industry group, which has generated one in three Australian jobs in the last decade.
Health Geographics provides online dashboards and maps highlighting investment risks and opportunities for Australian Health and Welfare sectors.
We are pleased to welcome back Australia’s living economic legend Saul Eslake to our Education Geographics Webinars on November 15,
Read MoreI was interviewed by 2GB’s John Stanley this week, following my articles in the Australian Financial Review and my social
Read MoreI wrote a Queensland State election preview for the Australian Financial Review which appeared at the weekend and the link
Read MoreLast weekend The Australian Financial Review published my short review of the role of religion and ethnicity in Australian politics
Read MorePolitical Opinion polls can be pretty unreliable at times, but lately they’ve all been moving in the same direction, which
Read MoreHealth Geographics has won the prestigious InfoSol 2024 Award for the Best Business Dashboard 2024, for its Private Health Care
Read MoreI caught up with John Stanley from 2GB/4BC on Tuesday night for an informal chat about an election review article
Read MoreThere’s an hilarious cartoon in the Australian Financial Review today, with a story from me below it. My op ed
Read MoreI’ve written a profile of the by-election on Saturday in Dunkley for the Australian Financial Review, putting it in the
Read More🎓I put on my Education Geographics hat today to write an opinion piece for the Australian Financial Review for Tuesday’s
Read MoreHad a chat with John Stanley of 2GB/4BC this week, at the tail end of yet another hot and humid
Read MoreMy editor has okayed me posting the original story on spatial electoral strategy from the Australian Financial Review’s special New
Read MoreI have an election strategy piece in the Australian Financial Review special New Year’s Edition for 2024. For AFR subscribers,
Read MoreAre you a student who is studying Geography, GIS, or Spatial Statistics or a mature-aged person seeking to re-enter the
Read MoreI had the pleasure of meeting with John Stanley of 2GB/4BC for a captivating conversation about Australian and international demographics.
Read MoreI had an opinion piece in the Financial Review today on the demographics driving the Voice Yes and No votes.
Read MoreI can tell New Zealand Customs that, in all honesty, I definitely packed this bag myself. Not quite a triumph
Read MoreAfter a week working on combined SQL and AI data and text modelling, I decided to go low tech for
Read MoreThe kids and I are getting our fair share of the pie before packing for our trip to NZ next
Read MoreGuess who is taking the family for a fly fishing trip to the mighty Tongariro? 🎣 Our first trip to
Read MoreAbove is a snip of our ADS/Esri online map showing in shades of red the larger estimated Two Party Preferred
Read MoreRead the full background stories about the Aspirational Left Families now reshaping Australia Three key decisions that adults in Australia
Read MoreHere’s a snip of an ADS/ESRI online map showing dark red shading for the three federal seats of Brisbane, Griffith
Read MoreI have a little opinion piece in the Australian Financial Review’s New Year Special Edition on some of the political
Read MoreIf Labor’s 2030 carbon emissions target is blocked by the Greens in the Senate, most Canberra Observers would expect Anthony
Read MoreBeautiful final day with no. 1 son at Klahoya Lake today. We parked the float tubes for a camp fire
Read MoreWe’re all off to the Grayling Hole #Spatsizi today. Woo hoo! Spot the Bald Eagle on the nest in top
Read MoreDay whatever of our week dawns #Spatsizi and the pilots are already fuelling their floatplanes to take us out to
Read MoreIn bear country, I like a guide who packs heat. Today we’re mountain climbing behind Lake Ella. All packed and
Read MoreHeading home from the Firesteel today #Spatsizi. Early to bed for this little black duck. Our guide Ray Collingwood was
Read MoreFlying up front in the Cessna 185 and getting a goat’s eye view of the ranges en route to the
Read MoreWe had an afternoon to spare in beautiful downturn Smithers and paused, en route to the off licence, for this
Read MoreHey Big Guy! We made it to Smithers! Cheery welcome from on old furry friend in the airport foyer. And
Read MoreA menu, a wine list, a backdrop of beautiful Vancouver harbour…aaahh … we’re finally off on Air Canada to #Spatsizi
Read MoreWe’re off on Air Canada to #Spatsizi finally, after 2.5 years of covid. No dramas at Sydney today if you’re
Read MoreThe big winners and losers in the 2022 Election can be seen in our online interactive ADS 2022 Election Map.
Read MoreCoalition candidates in 2022 are vulnerable to well-funded and more professionally-managed “Voices” campaigns run by local activists, particularly when factionalised
Read MoreIf you want to know which federal seats are most likely to swing strongly to the Teal candidates at the
Read MoreMonday 20th June, 2022 Party Machines Conking Out by John Black – AFR – Editorial and Opinion To Read click
Read MoreIf you want to know which federal seats were more likely to show swings to the Opposition at the start
Read MoreProfiling of the Voices 2019 demographics by Australian Development Strategies shows that grassroots campaigns by Voices candidates against Liberals in
Read MoreOur EGS Spatial Analyst and Senior Mapper Dr Jeanine McMullan has just recorded a new video. In the video, headed
Read MoreUsing available data from late 2021, the Education Geographics team calculated post-Covid spatial estimates from 2020 to 2031 on total
Read MoreIn late 2021, Australia appears headed for a strong economic recovery, but underlying structural problems mean this is no time
Read MoreLeading a school is the best job in the world, bringing together professional staff and parents to build a community
Read MoreThe Australian Department of Health is now publishing regular updates showing vaccination rates as a percentage of those 15 years
Read MoreBy John Black, Chairman of ADS So many readers enjoyed the online Covid Vax maps from Health Geographics CEO Dr
Read MoreVaccination Maps In the public interest, the CEO of Health Geographics Dr Jeanine McMullan has mapped via the following link,
Read MoreDuring the long months of overlapping Covid lockdowns across all Australian states and the international lockdown to international travel, which
Read More🎙 Steve Austin interviews John Black, Founder of Education Geographics. John discusses with Steve the role of aspirational parents
Read MoreWhen it comes to their new Weekly Payroll Jobs and Wages series, the ABS this week agreed with our ADS
Read MoreI had a little piece in The Australian today on some of the modelling and mapping work we’ve been doing
Read MoreAustralia is predicted to lose a million persons in the next few years, when compared to pre-Covid estimates. These losses
Read MoreJobMaker misses the real target by John Black, CEO of Education Geographics, November 17, 2020 Today’s ABS Single Touch Payroll
Read MoreCovid Jobs Update from John Black, CEO of Education Geographics, October 12, 2020 Some economists, trade unions and the Labor
Read MoreCovid Jobs update from John Black, CEO of Education Geographics, October 6, 2020. A week or so back we provided
Read MoreCovid Jobs update from John Black, CEO of Education Geographics, September 23, 2020. So which groups and regions have been
Read MoreThe Eden-Monaro by-election was held on July 4 and won by Labor’s Kristy McBain, despite a small 2PP swing to
Read MoreThe recovery in many jobs was well under way in May. It’s been most pronounced in those hit first in
Read MoreBy JOHN BLACK, Founder of ADS The Eden-Monaro by-election will be held on July 4. With a week to go,
Read MoreWe trace the jobs impact of the Covid-19 labour market shutdown in a news article and a linked online story
Read MoreA co-operative venture between Australian Development Strategies, Health Geographics and Education Geographics has set out to regularly monitor, profile and
Read MoreA demographic profile of Covid-19 begins to emerge from the chaos of the first wave of tests. Dear Colleagues, this
Read MoreDear Colleagues, due to the changing environment and our response to COVID-19, I will be posting a series of updates
Read MoreA Conversation with Ali Pressel & Kyle Tredinnick In October 2019, Teacher Advisory Council members Ali Pressel and Kyle Tredinnick
Read MoreWritten by Helen Thompson. A new survey of business and engineering students and their employer preferences offers vital insights on
Read MoreBY MARK ALTAWEEL There are over 300,000 islands in the world and most of these are poorly documented or generally unknown.
Read MoreStory by Steven Mufson | Photos by Salwan Georges A decade after Mars and other chocolate makers vowed to stop rampant deforestation, the
Read MoreA new historical map of Arlington allows users to explore what the county looked like 100 years ago. The digital map depicts
Read MoreBy Neha Pathak, MD Editor’s note: This story was updated Oct. 25, 2019 with a new analysis of air quality data
Read MoreIntroduction: Project two provided a complete national demographic analysis of variations in the Labor vote between 1966 and 1975.
Read MoreIntroduction: In this project I will deal with factors endogenous to the demographic model developed in projects one to
Read MoreIntroduction: One of the facts of political life in Australia is that swings at election time are never uniform. Table
Read MoreIntroduction: The Australian Democrats were formed in mid-1977 under the leadership of ex-Liberal Minister Don Chipp. The party was formed
Read MoreProject 1 – South Australian Research This project summarises demographic research into the South Australian elections of 1973 and
Read MoreProject 4 – Part One Introduction: Projects two and three have provided a demographic analysis of variations in the
Read MoreProject 2A 1966-75 Averages Introduction: This second project begins where the South Australian project ends. We start with an
Read MoreWritten by: Marianna Kantor, Frits van der Schaaf Article snapshot: Using AI-based predictive analysis, John Deere helps its dealers spot growth
Read MoreOn the occasion of the Half Earth Day, a look at what E.O. Wilson Foundation is doing to save the
Read MoreRecreational Research on the local trout at Spatsizi Wilderness Lodge. Wow! A double rainbow crowns a wet and cold Brisbane
Read MoreHere’s a fantastic Esri map done by Australian Development Strategies and Education Geographics Senior Mapper Dr Jeanine McMullan. It’s online,
Read MoreHi there political tragics. The 2019 election has been fought and finalised and we’re just about finished our preview of
Read MoreHello again, political tragics. As we proceed with our 2019 profiling, the longer-term damage Labor has done to itself with
Read MoreHi again, election tragics. We’re currently sifting through the statistical entrails of Saturday’s election, looking for key demographic characteristics of
Read MoreHi there again, election tragics. Sorry I’m late with this short article but I had to ice the cupcakes for
Read MoreHi there, election tragics. Here’s some data in Excel form for you to play with, in the lead up to
Read More29 August 2018 AFR Higher Education Conference “Raise the Scarlet Standard High” by Glyn Davis – Vice-Chancellor, the University of Melbourne
Read MoreThe ADS team has prepared an exhaustive profile of by-election swings in Bennelong, New England, Longman and Mayo. A full
Read MoreProvided your humble correspondent is not eaten by a grizzly bear next week while trout-hunting in the wilds of northwest
Read MoreJeanine and I are soaking up the latest GIS, Stats, AR developments at the Esri User Conference in San Diego
Read MoreHere is a summary of slides presented in late 2017 to Principals, Vice Principals, Business Managers and Marketers. Data is
Read MoreSee for yourself in our Esri online map how local demographics fed into the results in New England and Bennelong
Read MoreThe national Year on Year employment to population ratio and the participation rate stopped their downward slide during the February
Read MoreOne in four women work as professionals. Their support for Labor candidates steadily increased from 1980 under Coalition Prime Minister
Read MoreOnly about 45 per cent of year 12 students from Government schools in 2015 said they had a Bachelor degree
Read More78,300 full time jobs were lost for Tradesmen and Tradeswomen in the past year, virtually all of them in the
Read MoreRunning a fishing lodge can be a complex thing. There are so many variables to take into account, without doubt,
Read MoreNow I’m a sensitive Green kind of guy, but when you’re up this close, I think it’s fair to say
Read MoreTwelve years ago at a Vancouver airport lounge, a tall Prussian looking gentleman strode past me, carrying a four piece
Read MoreADS, in conjunction with ESRI and Map Data Services, have produced a dashboard and linked interactive maps, to show you
Read MoreThis summer – apart from a brief early season trip to Owen River Lodge – I haven’t had a chance to
Read MoreProject One – The South Australian Research This is the original research carried out by John Black while working on
Read MoreThe Australian economy has been hit by a series of economic upheavals and mixed economic responses from Governments since the
Read MoreI’m standing in the front of a small wooden dinghy which is floating on a remote loch in the central
Read MoreThe labour market entered a period of recovery in the 12 months leading up to the November Quarter 2015, when
Read MoreThe Australian Labour market began a recovery phase in mid-2014 and this now appears to be continuing, despite fluctuations in
Read MoreA wedding invitation from an old friend who is a Chinese Australian took me unexpectedly on my first trip to
Read MoreThe Australian Labour market began a recovery phase in mid-2014 and this now appears to be continuing, despite fluctuations in
Read MoreBottom line with any trip is whether you’d do it again. With Owen River Lodge the answer is yes and
Read MoreSummary : Signs of recovery detected in May Quarter Labour Force figures have evaporated. Year on Year figures to August
Read MorePROJECT 1 – South Australia 1973 to 1977 PROJECT 2A, B & C – Any election you win is a good
Read MoreThe historic election win by Bob Hawke in 1983 set Labor up for more than a decade of reformist Governments.
Read MoreThe Labour Market national summary figures look strong, but a detailed examination shows structural and demographic weaknesses. Many of the
Read MoreNIMMO BAY Canada. https://nimmobay.com/ Talk about an adrenalin rush. I’m strapped down tight in a Bell Jet helicopter two
Read MoreThe current study takes a close look at the demographic characteristics of New South Wales voters who supported Labor or
Read MoreJohn Black – Fly fishing Cape Town, South Africa If Rugby Union is indeed the sport for thugs played by
Read MoreThis report focuses on participation rates and the political and welfare links to participation rates across regions. It starts with
Read MoreJob losses in Northern NSW to impact State Poll According to the latest ABS labour market statistics more than 55,000
Read MoreA week after the election on January 31, it is still unclear which of the two major parties will form
Read MoreI learned to fly fish 23 years ago, on the beautiful Bundara River at Anglers Rest in North East Victoria.
Read MoreThe strongest swings against the ALP in 2012 were from Labor’s own 2009 Labor voters. This swing correlation of minus
Read MoreTo locate a postcode, type your postcode into the search window and hit enter. Click on the search result
Read MoreOriginally published in “The Australian” During the 12 months to May 2014, YoY employment growth was 99,400, unemployment growth
Read MorePostcodes that swing to the coalition are shown in blue. Postcodes that swing to Labor are in Yellow – Red.
Read MoreTo locate a postcode, type your postcode into the search window and hit enter. Click on the search result
Read MoreTo locate a postcode, type your postcode into the search window and hit enter. Click on the search result and
Read MorePostcodes that swing to the coalition are shown in blue. Postcodes that swing to Labor are in Yellow – Red.
Read MoreThe reader is advised that Labour Market data provided by the Australian Bureau of Statistics has undergone a major
Read More2008 Gippsland by By-Election The first thing that stands out with the booth profile of the Gippsland by-election results is
Read MoreDeveloped by Australian Development Strategies. The results of the profile and the modelling show that Labor lost support from its
Read MoreThis profile is based on jobs data collected by the Australian Bureau of Statistics. The primary source is the monthly
Read MoreALP Two Party Preferred Swings, Demographic Correlations for Ryan 1998 Federal Election and 2001 By-election. Download Ryan By-Election Analysis
Read MoreWe normally look at a chart showing swings to and from political parties by a specific demographic group and it
Read MoreThis profile is based on jobs data collected by the Australian Bureau of Statistics. The primary source is the monthly
Read MoreWe have been saying for some time that any improvement in the labour market could be identified by a rise
Read MoreThis profile is based on jobs data collected by the Australian Bureau of Statistics. The primary source is the monthly
Read MoreThis is the first time we have modelled per capita employment as well as unemployment and it was felt to
Read MoreAfter four years of Labor Governments Australia’s unemployment level has risen by 130,000, with the original rate of unemployment up
Read MoreThis profile is based on data collected by the Australian Bureau of Statistics. The primary source is the monthly Labour
Read MoreFrom May 2010 to May 2011the unemployment rate dropped from 5.2 percent to 5.0 percent, still about one percent higher
Read MoreOur latest pre Budget profile on unemployment to March 2011shows that about half of last year’s school leavers, who would
Read MoreThe recession is well and truly over, with demand for high SES jobs now so high that unemployment in August
Read MoreThe Unemployment Profiles from May 2009 to May 2010 The recession is well and truly over, with demand for high
Read MoreRegional Unemployment Index (RUIN) – February 2010 Sponsored by Local Government Association of Queensland. The picture to February 2010. Since
Read MoreWhereas the 2007 election result represented faith and resurgence for the ALP, the 2010 result showed a Labor Party profile
Read MoreLabor lost the 2010 Victorian elections with swings to the Liberals from normally solid Labor demographics, such as female white
Read MoreIn all the millions of dollars the Prime Minister and Treasurer spent on market research and advertising plans for their
Read MoreRegional Unemployment Index (RUIN) for August 2009 Sponsored by the Logan Government Association of Queensland The picture in August. The
Read MoreRegional Unemployment Index (RUIN) – May 2009 Sponsored by Local Government Association of Queensland. Reading the report From the top,
Read MoreOur ADS Elaborate modelling explained 96 percent of the variance in the 2PP ALP vote at the Queensland elections on
Read MoreRegional Unemployment Index (RUIN) November – 2008 Towards the end of 2008, it was apparent Australia was entering a major
Read MoreKevin Rudd in 2007 achieved the impossible and breathed life into the Whitlam era blue collar Labor voter. Across Australian
Read MoreDemographic Correlations for ALP Swing in Aston By-Election, July 2001 Download ASTON BY-ELECTION ANALYSIS
Read MoreLAST Saturday, in polling booths inside $14.2 billion worth of new school halls constructed under Labor’s Building the Education Revolution
Read MoreElectoral Snakes and Ladders Anyone who has played snakes and ladders knows that, just before the winning square, there
Read MoreIn the 2007 election, we saw significant swings to the Christian Kevin Rudd led Labor Party across seats where religions
Read MoreIn this note we are presenting some data relevant to the current Australian political economy, where we are in the
Read MoreThe May 2010 Regional Unemployment Index (RUIN) shows that the 2009 downturn is well and truly over, with demand for
Read MoreBack in 1998 the major parties were under pressure from One Nation, particularly in the State of Queensland, where the
Read MoreRead the latest report on the impact the Global Financial Crisis (GFC) has had on education costs on Australian enrolments
Read MoreBillanook College has worked with John Black and the Education Geographics team for many years now and this partnership has been critical to underpinning the Strategic Planning that we have conducted as a school. Their focus on providing quantitative information, supported by broad industry knowledge, has formed an essential part of our decision making and I would highly recommend their work to my colleagues.
As a result of the work we have done with ADS and Business Geographics, our approach to future enrolment recruitment has become far more strategic, focussed and efficient. In particular, the geo-coding of enrolments has enabled us to recalibrate our bus runs… so as to maximise service to families with enrolled students in 2015. Really useful data.
ADS demographic profiling has helped us focus marketing initiatives in areas where we could make the biggest enrolment gains. ADS also coordinated a follow up phone survey which was valuable in a number of ways. It led to several parents contacting the College for more information, assisted the College to better understand the thinking behind the decision making of parents in the local area and provided a new perspective on current and future bus routes. I would recommend the process to any school looking for new insights into how to gain enrolments.
Our College has used the services of John Black (ADS) for many years now, and reliable statistics with great interpretation has given our Board and Executive greater confidence about the marketplace than we could possibly have otherwise. Every school should be watching its market and demographics closely, and in this field, the work of John Black (ADS) is outstanding
These new on line reports and the format they are presented on are fantastic. There is a lot of rich data there that would have gathered dust in the hard copy of the report, but the interactivity of the site is much more conducive to digesting the material. One key to making this useful is your interpretation and descriptions for the items like Stereotypes, Demographics, etc. Thanks for taking us on as a demonstration school. I hope you benefit from it as much as we are.
John Black, through ADS and Education Geographics has assisted our strategic marketing, enrolment targeting, bus routes and aided in a deeper understanding of our current parent demographics and the overall demographics of our drawing area. This has been done via data sets, presented as interactive maps and easy to understand visual information. The interactive maps and visual information comes with easy to understand instructions and most importantly, accurate analysis.
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