Tag Archives: Clerks replace tradies as dominant ALP BLOC

  • 0

CLERKS REPLACE TRADIES AS DOMINANT ALP BLOC

Category:Election Profiles,National 1966-80,National 2019 Tags : 

One in four women work as professionals. Their support for Labor candidates steadily increased from 1980 under Coalition Prime Minister Malcolm Fraser and by 2004, this support had levelled off to split 50/50 between Labor and the Coalition.

However, the inner-urban professional seats – such as Melbourne Ports and Brisbane – swung to Coalition Leader Malcolm Turnbull in 2016, bucking the national swing back to Labor in 2016.

About one in four men work as Tradies and one in four women work in clerical and admin jobs.

Since the 1966 election, Tradies have been seen as the pro-union, working class foundation for Labor campaigns, with the politically non-aligned female clerks successfully targeted in 1972 and 1974 to provide the more volatile winning margin in the outer suburbs.

Shifting Demographic Tectonics - CLERKS REPLACE TRADIES AS DOMINANT ALP BLOC

The political significance of these two demographics switched after the period 1977 to 1980, and by 1998-2001, we were more likely to see safe Labor seats dominated by female clerks than by male Tradies, as white-collar workers became more unionised, and many older, blue collar workers such as the Howard Battlers, switched to the Coalition in the outer suburbs.

These two groups have remained the ALP’s campaign focus as Labor’s Working Family Stereotype and in 2016 seats containing the highest proportions of Working Families -such as Burt and Macarthur –  swung strongly to Labor and Bill Shorten, even as former pro-Labor professionals moved in the reverse direction towards, small-l Liberal Malcolm Turnbull.

So, the Coalition lost Working Family seats across Australia’s outer suburbs, but clung to power by its fingernails across wealthier, inner urban professional seats.

In this ADS update, we’re publishing the last instalment of John Black’s demographic profiles of Australian voting behaviour, stretching back to the 1966 Federal election.

This instalment covers the period of 1977 to 1980, the mid-point of Malcolm Fraser’s Prime Ministership, which marked a watershed era for the demographic alignments of Australia’s biggest occupational voting blocs: Tradies, Clerks and Professionals.

These three groups determined the outcome of the last election, and they are also likely to determine the outcome of the next election. Read how they came of age here.

PROJECT 4 –  Australia : 1977-1980  Project 4-Part One   Project 4 – Part Two

 

 


Search

Recent News

2022 Federal Election Top Income Quartile Map
Australia votes on Saturday 21, 2022 and commented by John Black, former Labor Senator and Chief Executive of Australian Development Strategies
Key Swing Indicator Map for 2022 Federal Election
EGS Spatial Analyst and Senior Mapper Dr Jeanine McMullan has just recorded a new video
Covid Impacts For School Planners- Using available data from late 2021, the Education Geographics team calculated post-Covid spatial estimates from 2020 to 2031 on total population, pre-schoolers and school-aged children.
Allan Shaw, School Whisperer, Farewell to the best job in the world
Covid Vax Map Update 9-9-2021
Vaccination Rates by Age and Jabs by Family Income by Health Geographics

Vaccination Maps

Flyfishing - Lockdown Daydreaming | Freshwater Fly Fishermen

Lockdown Daydreaming

So far, so good. But what happens when we check out the profile of the 20 to 25 percent of jobs which come late to the party?
Rubbery Jobs Figures I had a little piece in The Australian today on some of the modelling and mapping work we’ve been doing recently at Education Geographics, mostly for schools.

Rubbery Jobs Figures

Marketing Strategies for Schools - Looking beyond covid, spatially, Education Geographics for School Management & Marketing Strategies for education institutions in Australia.

We Told You So..

What’s in an Age?

Covid Jobs update from John Black, CEO of Education Geographics, October 6, 2020.

Watching The Watchers

Eden Monaro By Election snapshot of results
Jobs Recovery was underway in May following intial hit in March / April.
The Eden-Monaro by-election will be held on July 4.
Impact on Australian Employment by COVID-19 21st May20 20
Total Job Losses Due To Covid 19
COVID 19 Map published in the The Australian
COVID-19 and the Impact of the jobs market on Non-Government school enrolments for 2021
New Historical Map of Arlington Shows What County Looked Like 100 Years Ago
How Data-Driven John Deere Wins the Market
Saving ‘Half of Earth’ to save humanity. On the occasion of the Half Earth Day, a look at what E.O. Wilson Foundation is doing to save the global biodiversity, and how organizations like Esri are contributing to the cause.